Privacy Policy

Please read this Privacy Policy carefully before using this website.

Effective date: April 21, 2026 · Last updated: April 21, 2026

1. Introduction

Irydn LLC (“Company,” “Irydn,” “we,” “our,” or “us”) operates irydn.com and provides chauffeured black car service, private wine tours, and airport transportation across Northern California — Sonoma County, the Napa Valley, Marin County, San Francisco, and the Sacramento region — from bases in Petaluma, Yountville, and Sacramento. This Privacy Policy explains what personal information we collect, how we use it, with whom we share it, how we protect it, and the choices and rights you have regarding your information.

By using our website, booking a reservation, or otherwise communicating with us, you agree to the collection and use of your information in accordance with this Privacy Policy.

Example Message of Informational SMS Text:

Thanks for contacting Irydn. Yes, we are open today and tomorrow. Is there anything else I can help you with? Reply CANCEL to unsubscribe, or HELP for more information. You can reach us at (415) 237-0073.

Secondary Example Message of Informational SMS Text: Thanks for contacting Irydn I’m sorry you were unhappy with your purchase. Can you share more details about what went wrong? Reply CANCEL to unsubscribe, or HELP for more information. You can reach us at (415) 237-0073.

2. Information We Collect

We collect information you provide directly and information we collect automatically when you use our services.

2.1 Information you provide

Contact information — name, email address, phone number.
Reservation details — pickup and drop-off addresses, flight number, travel date and time, number of passengers, luggage details, vehicle preference, special requests.
Payment information — credit/debit card details (processed by Stripe, not stored on our servers), billing address.
Account information — if you create a customer account, your login credentials and saved preferences.
Communications — content of emails, SMS, chat messages, phone calls, and feedback you send us.

2.2 Information collected automatically

Device & usage data — IP address, browser type, operating system, pages visited, referral URL, time stamps.
Cookies and similar technologies — see Section 6.
Location data — only when you share it (e.g., address autocomplete during booking) or when required to track your flight status for SFO, OAK, SMF, or STS airport pickups.

2.3 Information from third parties

Flight status — via Google Places and airline data providers to monitor arrivals and adjust pickup times.
Payment verification — fraud / identity verification results from Stripe.
Marketing partners — if you interact with our ads on Google, Bing, or social platforms, we may receive limited campaign-attribution data.

3. How We Use Your Information

We use your information to:

Provide, operate, and fulfill your transportation reservation.
Communicate with you about your booking (confirmations, reminders, driver arrival notifications, changes).
Process payments, detect fraud, and maintain billing records as required by law.
Provide customer support and respond to inquiries.
Send marketing communications (only with your opt-in consent — you can unsubscribe at any time).
Improve our website, services, and customer experience through analytics and user feedback.
Comply with legal obligations, enforce our Terms of Service, and protect our rights.

4. How We Share Your Information

We do not sell your personal data. We share information only as described below:

Assigned chauffeurs / affiliates — we share the minimum information needed to complete your trip (name, pickup and drop-off, phone for driver contact).
Payment processors — Stripe and other PCI-DSS compliant gateways.
Technology providers — LimoFlow (reservation management), Google (analytics, flight data), hosting providers (Vercel), email/SMS delivery services.
Legal requirements — when required by subpoena, court order, law enforcement request, or to protect the rights, property, or safety of Irydn LLC, our customers, or others.
Business transfers — in the event of a merger, acquisition, or sale of assets, your information may transfer as part of that transaction.

5. Data Retention

We retain personal information only as long as necessary for the purposes described above or as required by law:

Active reservations and account data — for the duration of your use of our services and a reasonable period afterward.
Billing and tax records — at least 7 years, as required by IRS and California tax recordkeeping requirements.
Marketing preferences — until you opt out.
Analytics data— typically retained for 14–26 months in Google Analytics, subject to that service's defaults.

You may request deletion of your personal information at any time (see Section 8).

6. Cookies & Tracking Technologies

We use cookies, web beacons, pixel tags, and similar technologies to:

Enable core site functionality (authentication, session state).
Analyze website traffic and performance — Google Analytics, Google Tag Manager.
Serve relevant advertising and measure campaign effectiveness — Google Ads, remarketing pixels.
Understand user interaction with the site for UX improvement (optional) — Microsoft Clarity or similar tools.

You can control cookies through your browser settings. Disabling cookies may impair site functionality. We honor Do Not Track signals where technically feasible.

7. Data Security

We implement administrative, technical, and physical safeguards to protect your information, including:

HTTPS/TLS encryption for all website traffic.
Payment processing via PCI-DSS compliant providers (Stripe) — full card details never touch our servers.
Access controls and audit logging on internal systems.
Regular security reviews of third-party vendors who handle your data.

No method of transmission over the Internet is 100% secure. While we use reasonable measures to protect your information, we cannot guarantee absolute security.

8. Your Privacy Rights

Depending on where you reside, you may have the following rights:

Access — request a copy of the personal information we hold about you.
Correction — request that we fix inaccurate information.
Deletion — request that we delete your personal information (subject to legal retention requirements).
Opt-out of marketing — unsubscribe from marketing emails or SMS at any time.
Portability — receive your information in a structured, machine-readable format.
Restrict or object to processing — limit how we use your information in certain cases.

California residents (CCPA/CPRA)

California residents have the additional right to know what personal information we collect, request deletion, opt out of any sale or sharing of personal information (we do not sell), and not be discriminated against for exercising these rights.

EU / UK residents (GDPR)

If you are in the EU or UK, you have rights under GDPR including access, rectification, erasure, restriction, portability, objection, and the right to lodge a complaint with your local data protection authority.

To exercise any of these rights, email irydn@irydn.com or call (415) 237-0073. We respond to verifiable requests within 30 days.

9. Payment Security

We process all online payments through trusted third-party payment processors such as Stripe. These gateways are PCI-DSS compliant and use encryption and other industry-standard security measures to protect your payment information.

We do not store or have access to your full credit card details on our servers at any time. All sensitive payment information is handled directly by the payment processor.

10. SMS Privacy Statement & Email Communications:

By providing your phone number and email during booking, you agree to receive service-related communications (confirmations, updates, driver arrival notifications, billing). Marketing messages are only sent with your opt-in consent, and you can unsubscribe at any time by replying STOP to SMS, clicking unsubscribe in any email, or contacting us directly.

Message and data rates may apply. SMS frequency varies based on your bookings.

Our servers and service providers are primarily located in the United States. If you access our services from outside the U.S., your information will be transferred to and processed in the U.S., which may have different data protection laws than your country.

11. Data Sharing

• Customer data is not shared with 3rd parties for promotional or marketing purposes.

• Mobile opt-in and consent are never shared with anyone for any purpose. Any information sharing that may be mentioned elsewhere in this policy excludes mobile opt-in data.

Irydn Messaging Terms and Conditions

1. The messaging program consists of general conversational messaging to answer questions and provide support to customers.

2. You can cancel the SMS service at any time. Just text 'STOP' to the phone number from which you received messages. After you send the SMS message 'STOP' to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time and we will start sending SMS messages to you again.

3. If you are experiencing issues with the messaging program you can reply with the keyword HELP for more assistance, or you can get help directly at edwardr@irydn.com.

4. Carriers are not liable for delayed or undelivered messages.

5. As always, message and data rates may apply for any messages sent to you from us and to us from you. Message frequency will vary based on communication needs. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.

6. If you have any questions regarding privacy, please read our privacy policy contained in the rest of this document/page.

7. If you have questions about this messaging program or your data, contact us at irydn@irydn.com or (415) 237-0073. We do not sell, rent, or transfer consumer personal data to external organizations for any purpose other than essential service delivery, and we maintain administrative, technical, and contractual safeguards to prevent unauthorized access, use, or disclosure. Mobile opt-in data will never be shared.

12. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. We will post the revised policy on this page and update the “Last updated” date above. Material changes will be announced more prominently (e.g., via email or a homepage notice). Your continued use of our services after changes take effect constitutes acceptance of the revised policy.

14. Contact Us

If you have questions about this Privacy Policy or want to exercise any of your rights, contact us:

Irydn LLC
Email: irydn@irydn.com
Phone: (415) 237-0073
Address: Petaluma, CA 94952

If you have any questions about this Privacy Policy, please contact us at Info@irydn.com .

This Privacy Policy is effective as of JAN 01, 2019.

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